BATH & BODY WORKS
Summer 2026 Social Columbus, Ohio
A collection of social work spanning summer campaign content, Semi-Annual Sale, and AI-enhanced video. From concept and content creation to editing and final social execution, these pieces bring seasonal storytelling to life across social channels.
Summer Campaign
Instagram Carousel
Repurposing Content
Developing concepts and creating scroll-stopping carousel content, from initial idea through final edits.
Transforming existing content from the web team into fresh, swipe-worthy social stories designed to capture attention and encourage engagement.
Ai Enhancing
Captured studio content and used Pencil AI tools to enhance imagery, introduce movement, and bring concepts to life in new ways.​
Raw photo in studio
Final product
Content Creation
Creating social content across the Summer Campaign, Semi-Annual Sale, and early Fall and Halloween sneak peeks, from concept through final execution.
Concept Collaboration
Collaborated on concept development for a TikTok video and Instagram carousel, with Sarah Criminski and Claudia Garber capturing the content on location.
